About
Designing thoughtfully
since 2004.
Businesses and brands evolve, and we want to help you throught that process.
We’re proud of the companies our clients have buil, the goals they’ve reached,
and the things we’ve explored together along the way.
Founded
Years Experience
Clients
why token
Three principles, applied to every
project we take on.
Quality and Speed
We’re committed to craft and to on-time
delivery. The two are not opposites
Communication
Active, assertive, proactive listening. No
surprises, no missed context.
Experience & Creativity
Two decades of practice, applied to turning
your brand into lasting value.
Meet the Founders
The people behind
Token Design Studio.
FOUNDER, UX/UI DESIGN / DESIGN SYSTEMS / AUTHOR
Elsa Canto
Creative Entrepreneur, 1st place winner of the 2018 Ampyme National Entrepreneur Award, Women Entrepreneur category. More than 18 years of experience in designing complex applications (banking and insurance), creating user-friendly interfaces that enable design and development teams to work harmoniously through the creation of robust and well-documented Design Systems.
Experience in: UX/UI Design, Design Systems, product management, micro-interactions, illustration, mobile app design, web application design, SaaS, intranet design, usability training.
FOUNDER, SENIOR DESIGNER / ILLUSTRATOR / CREATIVE
Juan Carlos Marín
Over 18 years of experience working in graphic design and web design. For several years he was a Graphic Designer at a telecommunications company, where he created everything from logos to infographics, working on any project that required a design focus.
Experience in: Brand design, digital illustration, book design, booklets, infographics, packaging, web design.